Launching a brand-new brand & digital platform for self-employed constructors
Go-getters choose Aanpakkers
Increasingly more skilled workers in construction are opting for self-employment. But how do you handle all that self-employed hassle? From securing new clients and contracts to paperwork: Aanpakkers (Dutch for: go-getters) takes care of it. We call it: the new way of self-employment in construction. We've developed a brand to give this startup a kickstart.
A new brand for an innovative startup
With Aanpakkers, you get the most out of your freelance freedom. We positioned this innovative brand as a guiding rebel. Independent, yet together. This calls for an optimistic brand that you want to be a part of, with a clear and joyful brand identity. We delivered a toolbox to build a remarkable brand. From digital platforms to campaigns.
Services:
Brand Strategy
Positioning
Pay-off
Brand Identity Design
Brand System Development
Creative & Design Direction
Copywriting
Your brand as the kickstarter of your startup
Your positioning & slogan
We sharpen your story, proposition, and positioning so that you know exactly what you offer to your target audience and what sets you apart.
Your brand identity as a construction kit
We develop a brand identity system that positions you as a top-tier brand. The system allows you to build on your brand and stay on-brand easily.
A website that makes you stand out
Make your first impression a great one. With a professional website that effectively communicates your story and draws your target audience in.
"From positioning to launch in three months? Of course it's possible!"
Ronnie Besseling Creative Director
Together with digital agency Freshheads, we brought this brand to life digitally. Based on our digital concept and digital design system, they developed a digital platform in two months. Talk about getting things done!
